Advertising help:
For small businesses, every dollar spent on advertising needs to generate a return. Further, the upfront expense needs to fit within budget constraints.
To find effective, low-cost advertising opportunities for your business, we will first want to understand your target market and product or service.
With that target market defined, finding the "watering holes" where your target market congregates is largely a matter of leg work - tracking down the opportunities to reach your target market, qualifying them based on expense, and later testing them for effectiveness.